Back in 2014, I deactivated my profile for nearly a year. I re-activated it unintentionally by logging into a site that I had used my FB profile to access. I got sucked back in. After the latest Cambridge Analytica kerfluffle, I took the further step of deleting my profile. I know they’ll still keep using what they have, there’s no way of preventing that. But I refuse to give them more.

FB data loss isn’t an accident, it’s a business model. I don’t want to be part of their psychoanalytics. I don’t want to be a target for manipulation by ads and posts designed without regard for the truth to create support for a specific product, candidate or issue by unknown actors. I don’t want to participate in continuing attempts to hack democracy, such as it is, in America. You can keep your extended personality test where my results are for sale to anyone with an ad account.

Zuckerburg’s testimony before Congress last week only cemented my negative feelings for the platform. The Congresscritters clearly had no clue how FB works or how to regulate it. Until there’s some major reform that protects privacy and makes clear that I own my own data, I’m done.